Buyer	Knutsford Town Council — not a council we hold
Supplier	Savills (UK) Ltd

This project is funded by the UK government through the UK Shared Prosperity Fund (UKSPF). The appointed contractor/supplier will be expected to ensure adherence to all UKSPF guidance. The primary objective of this work is to develop a Knutsford Tourism Strategy to guide the Town Council and partners on work to develop Knutsford's tourism offer. This should include (as a minimum): • Market research on current perceptions of Knutsford (from non-residents) • SWOT analysis of Knutsford's current tourism offer • Benchmarking Knutsford against similar towns in Cheshire and the wider area • Developing a future vision for Knutsford as a tourist destination with recommendations for immediate, medium- and long-term implementation • Recommendations for tourism offers Alongside this we wish to provide specific support to key local visitor attractions and develop guidance/advice for them in enhancing their visitor offer. The objective of this is to increase visitor numbers and income for these attractions to support their ongoing sustainability. This could be an annex to the Tourism Strategy or specific guidance documents for the attractions. This guidance would include specific SWOT/gap analysis of each attraction and development of recommendations. As a minimum this will involve a visit to the attraction and a meeting with the manager/coordinator.

Runs	12 Mar 2024 to 31 Mar 2025
OCID	ocds-b5fd17-4d50734b-5e08-42e5-ab39-29e060757812
Notice	Read it on Contracts Finder

Figures are as published An award value in OCDS may be a framework ceiling rather than a sum anyone expects to spend, so a large figure here is not evidence of a large purchase.