Decision - Fast Food & Energy Drink Advertising: Officer Response to Notice of Motion

Brighton and Hove Health & Wellbeing Board Decided 8 Nov 2022 approved Key decision GET /api/coverage

Decision maker

Health & Wellbeing Board

Report author

Kathleen Cuming

Published

8 Nov 2022

Reference

6754

As published

the council's own words, unedited

BHCC officer recommendations for improving the Council's policy on advertising high fat, sugar and salt foods on council properties.

RESOLVED - That the Board recommend to the Policy& Resources Committee that a decision be taken to implement restrictions to the advertisement of high fat salt and sugar (HFSS) food and drinks on council owned and managed advertising space, this includes advertisement on the transport/bus system and other hoardings.

Parsed from the document

gpt-5.6-luna-2026-07-09 · 4707/2552 tokens · 15649ms · parsed 9 Sep 2026 11:40

Everything below was read out of a PDF by a model It is useful and it is not authoritative. The document it came from is linked in the rail, and where the two disagree the document is right.

The Health & Wellbeing Board recommended that the Policy and Resources Committee consider implementing restrictions on advertising high fat, salt and sugar food and drinks on council-owned and managed advertising space, including the transport and bus system and other hoardings. The proposal is intended to help reduce obesity and health inequalities, but could affect advertising income if replacement advertising is not secured.

Recommendation

That the Board recommend to the Policy and Resources Committee that a decision be taken to implement restrictions to the advertisement of high fat salt and sugar (HFSS) food and drinks on council owned and managed advertising space, including advertisement on the transport / bus system and other hoardings.

Financial impact

No direct financial implications for referring the matter to the Policy and Resources Committee. Public Transport budgets have a £0.425m bus shelter advertising income target; potential lost income is estimated at £0.036m to £0.145m in the first year, reducing to 4.25% in the second year if alternative advertising is identified. Property budgets include approximately £0.020m income from five advertising hoardings.

Ward affected

city-wide

Decision maker

Health & Wellbeing Board

Date in document

8 Nov 2022

Stakeholders named

parsed

Brighton & Hove City CouncilClear ChannelPolicy and Resources CommitteeTransport teamchildren and young peopleresidents living in disadvantaged areasadvertising businessespublic transport usershealth services

Next steps

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Refer the recommendation to the Policy and Resources Committee for a decision.
Consider changing the tender specification for the new bus shelter advertising contract to exclude HFSS products.
Complete the local survey and audit of HFSS advertising content to establish a baseline.
Develop and consult on an HFSS advertising policy, including guidance, exceptions and use of the Nutrient Profiling Model.
Allow a minimum three-month period between any decision on new restrictions and their introduction to accommodate existing bookings.

Precedents

not built

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